Brokerage firms all over the country are signing up with ListHub Global to enhance their international marketing strategy and advertise their listings on a global level.
Last week, ListHub announced new relationships with six prominent real estate brokerage firms to advertise real estate listings in the international marketplace through the ListHub Global Network. The firms include Berkshire Hathaway HomeServices Arizona Properties; Berkshire Hathaway HomeServices California Properties; Berkshire Hathaway HomeServices Nevada Properties; Compass; Engel & Volkers North America; and Valore Group Real Estate, a division of The Keyes Company.
Access to principal ListHub Global Network publishers including fang.com, the leading real estate website in China, and rightmove.uk, Great Britain’s largest property website, is a leading driver for global-minded U.S. brokerage firms looking to reach more than 60 million buyers and investors around the world through their local real estate publisher of choice. The ListHub Global network spans 85-plus publishers in more than 50 countries with key coverage in Asia, Europe, and North America and South America.
“We continue to see an uptick in international home buying interest in U.S. properties, and increasing specialization in the global buying marketplace among U.S. brokerage firms representing stateside sellers,” said Celeste Starchild, vice president and general manager of ListHub. “ListHub Global arms brokerages with the tools they need to help market clients’ for-sale properties to international buyers through a single platform, while providing the security of ListHub’s stringent protocols in data protection and control.”
The international home buying market is estimated at nearly $104 billion, up 13 percent year-over-year, according to the National Association of REALTORS® 2015 Profile of International Home Buying Activity, with Arizona, California, Florida, and Texas leading the nation in international sales. The report also indicates a range of interest among international home buying activity, noting that foreign clients typically represent a higher price demographic, spending nearly $245,000 more than domestic buyers on existing U.S. homes, yet some 46 percent of international property sales are under $250,000.
“This alliance with ListHub Global offers an opportunity to further enhance our strong global presence and expand our listing exposure and brand awareness into new markets with a technology partner that understands our needs,” said Anthony Hitt, CEO of Engel & Volkers North America. Engel & Volkers is one of the world’s leading service companies specializing in the sale and rental of premium residential property, commercial real estate, yachts and private aviation, and the sole German company among the top 100 global franchises. Engel & Volkers represents 7,000 employees specializing in quality residential real estate in more than 670 offices in 37 countries.
New York-based Compass launched in 2013 and has recorded more than $1 billion in sales with another $2.5 billion in new development on the books. With offices in key New England markets, Miami, and most recently, Los Angeles, the firm is ideally positioned to expand its global presence. “Our relationship with the ListHub Global Network is a natural reflection of our shared commitment to best-in-class technology, unparalleled professional expertise and world-class service,” said Robert Reffkin, founder and CEO of Compass. “This connection enables us to develop our international marketing strategy to make the selling process even more seamless, while enabling us to maintain our focus on our clients and on growing our business.”
Valore Group Real Estate is a Palm Beach, Florida-based luxury office of The Keyes Company, the largest and oldest real estate firm in Florida, with roots tracing back to 1926. The family-owned company exceeds $3 billion in annual sales in South Florida, and is a founding member and shareholder of Leading Real Estate Companies of the World® and Luxury Portfolio International™, achieving over $272 billion per year in sales globally across their network.
Americana Holdings also recently announced new agreements with ListHub Global for its operations in Arizona, California and Nevada under the Berkshire Hathaway HomeServices brand. “It is a great technology reflective of our commitment to provide advanced marketing services to our clients,” said Gordon Miles, president and COO of Americana Holdings. “This technology will further help our sales executives market their clients’ homes for sale in the international marketplace, particularly in areas we know are favored by international investors and buyers.”
Click here to read the full press release and learn how your members can start distributing their listings internationally with ListHub Global.
