Industry Voices

John Leonardi on the Importance of Syndication

Industry Voices presents insights and commentary to the industry about topics related to online advertising and marketing technology. Real estate brokers and agents, MLS executives, franchise leadership, and others share their perspective through a series of short videos.

John Leonardi, CEO of Western NY Real Estate Information Services, explains how listing data belongs to the broker and why syndication is a critical component of marketing the property.

About John Leonardi
John is a Retired Army Lieutenant Colonel who currently serves as the CEO of both Western New York Real Estate Information Systems and Buffalo Niagara Realtors.