In this edition of Industry Voices Art Carter discusses why MLSs should provide their members with an online listing platform to help maintain the integrity of the listing data and provide education around syndication and the value the MLS provides.

Art Carter is Chief Executive Officer of California Regional Multiple Listing Service, Inc. (CRMLS), the nation’s largest Multiple Listing Service, providing products and services to over 71,000 subscribers from 35 REALTOR® Associations. He serves on the Boards of the Real Estate Standards Organization (RESO), and the National Association of REALTORS® (NAR) and currently serves as President Elect for the Council of Multiple Listing Services (CMLS).

Industry Voices presents insights and commentary to the industry about topics related to online advertising and marketing technology. Real estate brokers and agents, MLS executives, franchise leadership, and others share their perspective through a series of short videos.