Industry Voices presents insights and commentary to the industry about topics related to online advertising and marketing technology. Real estate brokers and agents, MLS executives, franchise leadership, and others share their perspective through a series of short videos.

In this edition, Rich Rector, President and CEO of Realty Executives International talks about how ListHub provides his broker franchisees with choices around their online marketing, within a controlled environment that protects the company’s valuable listing data.

Broker choice is the cornerstone of the ListHub platform. Brokers are always in control of their online marketing choices through ListHub including deciding where to advertise listings, how to route leads, and reporting to continually evaluate and adjust their online marketing strategy. ListHub only works with publishers who agree to specific terms that ensure the listing content is used for consumer display only, keeping the listings safe from misuse, and keeping brokers in control of their data. Review the complete list of the standard protections that benefit ListHub customers.