{"id":2201,"date":"2016-09-12T19:32:31","date_gmt":"2016-09-12T19:32:31","guid":{"rendered":"http:\/\/listhubnews.com\/mls\/?p=2201"},"modified":"2016-10-17T18:43:29","modified_gmt":"2016-10-17T18:43:29","slug":"using-facebook-ads-to-fill-your-pipeline","status":"publish","type":"post","link":"https:\/\/listhubnews.com\/mls\/using-facebook-ads-to-fill-your-pipeline\/","title":{"rendered":"Using Facebook Ads to Fill Your Pipeline"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Research from the National Association of REALTORS\u00ae Profile of Home Buyers and Sellers has shown that buyers consistently cite honesty, responsiveness, knowledge of the real estate market, and communication skills as being <\/span><i><span style=\"font-weight: 400;\">very important <\/span><\/i><span style=\"font-weight: 400;\">qualities a real estate agent should have.<\/span><\/p>\n<p><a href=\"https:\/\/app.box.com\/s\/27iozx67l0029wdjvctbb1fb3djee3ed\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2209 size-full\" src=\"http:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/WhatConsumersWant_RealEstate_ListHub.png\" alt=\"whatconsumerswant_realestate_listhub\" width=\"816\" height=\"550\" srcset=\"https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/WhatConsumersWant_RealEstate_ListHub.png 816w, https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/WhatConsumersWant_RealEstate_ListHub-300x202.png 300w, https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/WhatConsumersWant_RealEstate_ListHub-768x518.png 768w, https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/WhatConsumersWant_RealEstate_ListHub-112x75.png 112w, https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/WhatConsumersWant_RealEstate_ListHub-800x539.png 800w\" sizes=\"auto, (max-width: 816px) 100vw, 816px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Today\u2019s real estate consumers want to work with a professional who knows their local area extremely well and can provide relevant market information that will assist in the home buying or selling process. What if you could predict when these specific consumers might be preparing to buy or sell a home, and you could target them online? Using life event triggers frequently tied to a home sale\/purchase you can do so with Facebook\u2019s ad targeting. According to a study from the Pew Research Center, as opposed to simply reading or viewing content, 65% of Facebook users frequently or sometimes share, post, and comment on Facebook, making it a great place to reach consumers where they are already engaged.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">With the ability to target ads based on a number of demographics <\/span><i><span style=\"font-weight: 400;\">and <\/span><\/i><span style=\"font-weight: 400;\">\u201clife events\u201d such as people who have recently gotten engaged or married, started a new job, or moved, you can more effectively zoom in on people who are more likely to be in the market to buy or sell. It\u2019s time to start using this information to target those hot prospects! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join us for a free webinar on Thursday, September 29 as we explore the use of Facebook ads for lead generation. We\u2019ll walk through how brokers and agents can use specific life events to target potential buyers and sellers and build a network of \u201cfuture leads\u201d to fill their pipeline and nurture leads until they\u2019re ready to start the real estate process. <\/span><\/p>\n<p><b>Here\u2019s a quick sneak peek of what the webinar will cover:<\/b><br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/vBuCYeZpAgo\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Sign up for the next webinar on <a href=\"https:\/\/attendee.gotowebinar.com\/rt\/1463448154350492161?source=mlsnewsletter\" target=\"_blank\"><span style=\"font-weight: 400;\">Thursday, September 29<\/span><\/a><span style=\"font-weight: 400;\"> to learn how to leverage Facebook ads like a PRO!<\/span><\/p>\n<p><a href=\"https:\/\/attendee.gotowebinar.com\/rt\/1463448154350492161?source=mlsnewsletter\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"45\" class=\"alignnone size-full wp-image-2208\" src=\"http:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/Register_Now_Button.png\" alt=\"register_now_button\" srcset=\"https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/Register_Now_Button.png 200w, https:\/\/listhubnews.com\/mls\/wp-content\/uploads\/2016\/09\/Register_Now_Button-112x25.png 112w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Research from the National Association of REALTORS\u00ae Profile of Home Buyers and Sellers has shown that buyers consistently cite honesty, responsiveness, knowledge of the real estate market, and communication skills as being very important qualities a real estate agent should have. Today\u2019s real estate consumers want to work with a professional who knows their local [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2205,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[29,30,15,32,98,33],"class_list":["post-2201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archives","tag-facebook","tag-facebookads","tag-leadmanagement","tag-leadnurturing","tag-leadtargeting","tag-webinar"],"acf":[],"_links":{"self":[{"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/posts\/2201","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/comments?post=2201"}],"version-history":[{"count":1,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/posts\/2201\/revisions"}],"predecessor-version":[{"id":2233,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/posts\/2201\/revisions\/2233"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/media\/2205"}],"wp:attachment":[{"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/media?parent=2201"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/categories?post=2201"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/listhubnews.com\/mls\/wp-json\/wp\/v2\/tags?post=2201"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}