• 3 Tips to Win Over Millennial Buyers

    May 2017

    According to the National Association of REALTORS®, Millennials currently make up 34% of U.S. home buyers – the largest share of buyers for the 4th consecutive year. NAR research also shows that while there are barriers to break through such as student loan debt and fast-moving inventory, 94% of Millennials WANT to own their own […]

  • Do’s and Don’ts of Real Estate Landing Pages

    May 2017

    We all know that in order to succeed in business, you must market yourself. You post to Facebook consistently, write blogs, send emails and even cold-call. You’re a marketing-machine, but you’re still not bringing in as many leads as you’d like. If you’re sending your audience to your homepage, that might be the reason why… Here’s where […]

  • Are Your Priorities Costing You Money?

    April 2017

    You’ve probably heard the adage that 20% of the people in real estate make 80% of the money. Why is that? Though everyone gets 24 hours in a day, it’s HOW you choose to spend those 24 hours that’s the great differentiator between whether you’ll sell 5, 50 or 500 homes this year. Most of […]

  • How Brokerages are Leveraging Technology

    April 2017

    We are living in an increasingly digital world and searching for a home is no different. Buyers now have easy access to apps that let them search by location and neighborhoods. Online searching maximizes the ability to compare and contrast homes on the market by selected features and many times this is done before a […]

  • Top 10 Metro Areas for Millennials

    April 2017

    Millennials are buzzworthy and the focus of nearly every industry, especially real estate. via GIPHY Only because they represent the largest age demographic of prospective home buyers, according to research conducted by realtor.com®. And with their current domination of the home purchasing pool, it’s important to know all you can about them. So, here’s what we […]

  • 2017 NAR Homebuyer and Seller Generational Trends

    March 2017

    Since 2013, the National Association of REALTORS® has written the Home Buyers and Sellers Generational Trends Report. This report provides insights into differences and similarities across generations of home buyers and home sellers. The home buyer and seller data is taken from the annual NAR Profile of Home Buyers and Sellers. Below is an infographic with highlights from […]

  • How to Sell Homes Quickly in 2017

    March 2017

    It’s every seller’s dream to have their home listed under perfect conditions in order to sell quickly and for top dollar. While putting on a great open house and making a remarkable first impression are crucial to attracting buyers, there are other variables to consider when selling a home in 2017. Luckily, 2017 is a […]

  • 6 Mobile Marketing Strategies for 2017

    March 2017

    We’ve reached a point where consumers are not solely in search of good products and services; they are interested in the entire experience of interacting with a business. When searching for a solution provider, consumers will conduct a google search, check out websites, view social media profiles, and read online reviews before deciding to do […]

  • The Truth About FiveStreet

    March 2017

    For the lone broker or the brokerage with many teams, there is a love-hate relationship with online leads. You love that your business has online visibility and is able to generate leads from an additional source outside of word-of-mouth referrals. But you hate how the many leads generated are easily lost or forgotten amongst the […]

  • Top 4 Digital Assistants for Real Estate

    February 2017

    The typical real estate professional juggles many details. On a day-to-day basis, responsibilities vary and can range anywhere from administrative tasks and responding to leads, to venturing out into the field with clients. One potential roadblock to success for many real estate professionals is managing the day-to-day administrative tasks, while still managing to find time to […]

  • 2017’s Top 20 Places to Be a Real Estate Agent

    February 2017

    As with the start of any year, professionals within the industry are anxious to know the markets where they have the most opportunities for business. As WalletHub points out  “location, location, location might be the most hackneyed expression in the real-estate profession,” and applies to both the real estate professional and their clients. Recently, WalletHub analyst “compared 150 of […]

  • Making a Lasting Impression With Your Website

    February 2017

      In today’s real estate market, more and more people are turning to the Internet. In fact, just last year the National Association of REALTORS® reported that online websites were seen as most useful in the home search process at 86 percent.  Furthermore, real estate agents’ websites were listed as a top marketing method for homes […]

  • Live Video on Social Media

    February 2017

    Live streaming video has become the hottest new social media trend, with platforms like Instagram Live and Snapchat growing in popularity. In 2016, Snapchat reported 150 million daily active users worldwide compared to Twitter which reported 110 million daily active users. Facebook leads the pack with a whopping 1.23 billion daily active users, making Facebook […]

  • Tips for Taming Your Inbox

    January 2017

    According to SilverPop’s 2016 Email Marketing Metrics Benchmark Study, real estate industry emails are receiving a 23.4% open rate on average. That means more than 75% of your emails are never even being read by the intended audience. Bummer! Here are some pointers for sending better emails to your clients to increase engagement and improve […]

  • Will Millennials Revolutionize the Real Estate Market?

    January 2017

    You want a real estate revolution? We’ve got you covered: In 2017, more than half of all homes will be purchased by first-time home buyers, according to an exclusive survey of buyers by realtor.com®. It’s a seismic shift from 2016. And here’s the kicker: Most of those newbies are millennials. Get ready for a new-look […]

« Previous Page | Next Page »