• Facebook Live 101

    September 2016

    When Facebook Live launched worldwide in April, Mark Zuckerberg said it was to “make it easier to create, share and discover live videos.” Essentially, Facebook equipped users with the ability to visually share whatever they want, whenever they want. Furthermore, it offers the ability to: Have engaging conversations with followers Reach new audiences in new […]

  • Using Facebook Ads to Fill Your Pipeline

    September 2016

    Research from the National Association of REALTORS® Profile of Home Buyers and Sellers has shown that buyers consistently cite honesty, responsiveness, knowledge of the real estate market, and communication skills as being very important qualities a real estate agent should have. Today’s real estate consumers want to work with a professional who knows their local […]

  • Must Attend Conference of the Season

    August 2016

    Get ready for the most important meeting you’ll attend all year! Your friends at ListHub wanted to ensure you received your invitation to the all new realtor.com® Results Summit this September at the fabulous Encore Resort in Las Vegas. This two-day conference will bring together the technology minds and makers and the power movers and […]

  • Creating Listing Descriptions That Sell

    August 2016

    In order to be effective in real estate, it’s important to present your listings in an attractive way – both in writing and photographs – while ensuring the description is factual and meets the advertising guidelines outlined by the Fair Housing Act. By accurately (and eloquently!) describing the property, you will make the process easier […]

  • Are You Measuring Your Marketing?

    August 2016

    Half the money I spend on advertising is wasted; the trouble is I don’t know which half. – John Wannamaker Do you know how many people are viewing your listings online and how many leads are generated as a result? If you’re spending money to advertise on various real estate consumer websites but not measuring […]

  • 4 Social Media Strategies to Implement

    August 2016

    We’re officially past the year’s midway mark, and hopefully you’ve been evaluating and assessing business practices across the board. Among other KPIs (key performance indicators), it’s especially important for brokerages to understand and constantly evaluate their digital footprint. Knowing what works and doesn’t work for you and your agents on social media is an important step […]

  • Stop Wasting Your Agents’ Time!

    June 2016

    Raise your hand if you’re guilty of calling a meeting to discuss the exact line items of the previous meeting. How about asking questions that could have been addressed via text, phone or email, or to simply talk about a bigger meeting that will happen soon? If you were able to slowly nod yes to […]

  • It’s Time to Invest in Your People

    June 2016

    Within the real estate industry, there is a constant struggle of attracting and retaining top talent. No longer can you expect an agent to stay on board year-after-year, simply for the sake of it. Firms must offer various perks and opportunities to maximize their agents’ earning potential while also supporting their professional growth. The best way […]

  • Navigating Difficult Client Situations

    June 2016

    All agents know what it’s like to have a seller that questions the price they’ve determined for a listing. This video shares 3 strategies that can help when faced with this sometimes difficult situation: There are many tools you can use to help demonstrate your real estate expertise and let your clients know that you […]

  • Six Is The Magic Number

    June 2016

    We already know that today’s consumers are looking for information online. This means they expect to quickly find the information they’re looking for whether it’s on their laptop, smartphone, or tablet. Making sure that you’re available to connect with consumers online is critical to ensuring the growth and success of your business. However, all real […]

  • Personal Branding

    June 2016

    Social and professional networks have become an incredible resource in today’s business world. Through a simple online search, you’re able to attach relevant information to almost anyone, whether a close friend or potential client. However, the information being broadcast across the Internet can either propel or hinder your personal brand. Personal branding, as defined by […]

  • Identify Your Productivity Style

    June 2016

    A recent Gallup survey revealed that only 33 percent of U.S. workers were “engaged” with their work. Distracted by smartphones, social media, emails, and the demands of their personal lives, many find it hard to focus consistently and maximize productivity at work. Some of this disengagement can also come from your cognitive style (i.e. how […]

  • Helpful Content for Potential Clients

    June 2016

    Consumers trust that real estate professionals have their best interest at heart and possess the knowledge needed to be successful in the home buying or selling process. According to the 2015 NAR Profile of Home Buyers and Sellers, Realtors were viewed as a useful information source by 98% of buyers searching for a home. Real […]

  • Connecting with the Younger Generation

    June 2016

    Millennials. They seem to be the talk of the town in every industry, especially real estate right now. There’s a good reason for that – according to the National Association of REALTORS® 2016 Home Buyer and Seller Generational Trends Report, millennials (age 18 – 35) were the largest group of home buyers for the third […]

  • 5 Pricing Tips to Get the Home Sold

    April 2016

    Selling a home can be an exciting time in a person’s life, but it can also be stressful if mistakes are made during the most important stage of the game – pricing. According to Jonathan Smoke, realtor.com’s Chief Economist, the most important facet to selling a home is getting the price right. “For sellers, it’s […]

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